Babylux began with a moment, one I'll never forget. My daughter was 8 months old and I was juggling parenting, work and life like so many other mums. That day, I was changing her nappy and looking at her red, irritated skin. She had severe nappy rash and despite having over 20 years experience in the baby nappies and wipes space and access to some of the best baby care products in the world, nothing was quite solving it. I looked at her and I just knew that this is what I wanted to do. That photo of her on the Babylux wipes pack was taken that very same day!

Because every little one deserves the best, from the start.

With over 20 years experience testing and working with some of the best disposable nappies and wipes from around the world, I knew what was out there. The European nappies stood out and were miles ahead of many of the big-name brands sold here in Australia. But even with access to all of them, none quite had it all.

Some wipes were eco-friendly, biodegradable and compostable but too small with flimsy packaging. Others had better packaging but too many unnecessary ingredients. And the nappies? Even the best ones were still causing my daughter's skin to react. I wanted something genuinely better for her and for other families too.

After years of development we launched our Wipes

In mid 2021, after years of development we finally crafted the perfect baby wipe that is:

• Large, soft and gentle
• Minimal ingredients - only 5
• Eco-friendly, biodegradable, and compostable
• Proper hard-lid packaging that keeps wipes fresh

As demand grew for our baby wipes, we realised there was a real need for trustworthy, high-quality essentials that were affordable, practical and kind to sensitive skin. That's when the next step became clear.

Introducing Babylux Nappies & Nappy Pants

In late 2023, we expanded the Babylux range to include nappies and nappy pants, designed with the same care, high performance and thoughtful features that parents loved about our baby wipes including Feather-soft, extra-absorbent and free from inks, dyes, perfumes, parabens and chlorine.

What we stand for

We are a small Australian family owned brand created by a Mum and Daughter team with over 20 years experience in the baby nappies and wipes space. We're here to support other busy parents who just want baby products they can rely on, delivered fast and always made with care.

Babylux is about real solutions for real families. No fuss. No inflated prices. Just honest, dependable nappies and wipes that do what they promise so you can spend less time worrying and more time enjoying those little moments.

Thanks for being part of our journey.

– Kate & The Babylux Team x